Revenue & CX Audit · June 2026
So Halal Soul Food
Stone Mountain, GA · sohalalsoulfood.com
Halal-certified soul food and Caribbean restaurant. Compelling founder story. 60+ menu items. Active social channels. The product is differentiated. The demand is real. The website is broken on every phone — and every customer from Instagram or TikTok is on their phone.
Your Agentic Revenue Team
Find money that is left on the table. Improve customer experience and increase your revenue.
Money left on the table
$4.6K–$10K/mo
Estimated revenue impact if top 3 fixes are implemented.
Clients you're missing
20–35%
Mobile visitors leave due to a broken experience before ordering.
Conversion loss
7.08%
Current conversion rate — below QSR benchmark of 9–12%.
Profit impact
+32%
Profit growth potential in the next 12 months.
Finding · Annual Impact
Mobile Rendering Failure
Digital / Demand
Ordering Friction (Otter)
Profit engineering
Navigation & SEO Gaps
Organic / Trust
No Email Capture
Retention
Bundle & AOV Uplift
Profit / AOV
What's costing you customers and revenue.
These aren't hypothetical gaps. Every finding below was verified against the live site, menu pricing, and QSR industry benchmarks.
Opportunity Size · 10-Month Impact
Total Impact
$1.2K–$3K /mo
Web channel only — validate with POS data for total impact
Three moves.
Maximum impact.
Ranked by confidence and speed to implement. Fix mobile first — it unblocks the other two and stops the bleeding immediately.
Fix Mobile Experience
Eliminate horizontal scroll, optimize for every phone, and remove conversion friction at peak ordering intent.
Optimizing Menu
Add direct ordering with Otter or similar to eliminate 20–30% third-party commission fees on every order.
Build Higher-Value Offers
Introduce bundles and family meals to increase average order value without adding seats or staff.
Revenue model assumptions.
All projections use conservative estimates. No POS or revenue data was available — figures derived from menu analysis, site audit, and QSR industry benchmarks.
* Web channel only. Validate all figures against POS data before using for business decisions. See confidence scores in roadmap above.
Let's fix what's
costing you.
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